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DARKLINE

05 · Growth & Performance

Every scaled company we admire runs the same operating system: a weekly hypothesis, a real experiment, an honest review. That is what we install.

  • Starting at $12k / mo
  • 90-day install, then retainer
Growth & Performance — editorial cover
· GROWTH & PERFORMANCE05

The problem

What you are probably facing.

A CAC that keeps rising, a channel mix nobody can explain, and a growth team that reports on last month instead of shipping this week.

How we approach it

The way we would run it.

A ninety-day system: we audit the funnel, write forty hypotheses, ship four a week, and hold a Friday review with the leadership team. Everything is measured; nothing is precious.

What ships

Specific deliverables, tagged by phase.

No mystery boxes. Every phase is a fixed set of artefacts you can point at when the invoice arrives.

  1. 01Phase

    Audit

    • Funnel & analytics audit
    • Attribution model
    • North-star metric alignment
  2. 02Phase

    Install

    • Test cadence
    • Paid & lifecycle setup
    • CRO backlog
  3. 03Phase

    Compound

    • Weekly experiments
    • Monthly readouts
    • Playbook handover (optional)

Timeline & investment

What a real engagement looks like.

Timelines are firm, not aspirational. The number below is where every engagement starts — final scope is written before we invoice, not after.

Timeline
90-day install, then retainer
Investment
Starting at $12k / mo

Scope bar

3 phases

  1. 01Audit3 deliverables
  2. 02Install3 deliverables
  3. 03Compound3 deliverables
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Featured case

This is what it looked like.

A recent partner who ran a growth & performance engagement with us. Real numbers, verified by their analytics.

North Supply · 2025

From D2C darling to omnichannel machine

A full-funnel growth engine that quadrupled revenue while cutting blended CAC by 38%.

Revenue growth
4.1×
Blended CAC
-38%
Retention (Y2)
68%
Read the full case study
North Supply — From D2C darling to omnichannel machine

Also relevant

Three capabilities that often pair.

Most engagements touch two or three of the six. These usually ship next to Growth & Performance.

Ready when you are

Let's talk about growth & performance.

A 30-minute call with a partner. No pitch deck, no discovery invoice — just a real answer on whether we can help.

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